In October, more than 30,000 visitors descended on Berlin for the 21st edition of the Venus, the largest trade and consumer exhibition for erotic, lifestyle and adult entertainment.
High-tech toys, lifelike sex dolls and very realistic porno films in virtual reality (VR) were some of the highlights of the 21st Venus in Berlin, which took place on October 12-15. The show once again presented a diversity of new products alongside the hottest trends of the erotic, lifestyle and adult entertainment sectors.
All in all there were more than 250 exhibitors from 40 different countries providing pleasure for a total of over 30,000 Venus visitors. In addition to the numerous exhibitors, there were hot shows, parties,various live acts and more, providing the best of entertainment and everything else an erotic heart could desire. Around 1,000 shows offered more than enough action, and it all kicked off during the opening ceremony with Micaela Schäfer and Julia Jasmin Rühle.
It wasn’t just all entertainment, as there was plenty of business going on. For example, the Swedish luxury product manufacturer Lelo presented a new sonic clitoris massager called Sona, which isn’t dependent on vibrations, but instead uses sonic waves to pulsate the entire clitoris—not only the outer visible part. The toy offers eight different and intensive lust settings and the buttons are simple to use. Sona is also 100 percent waterproof, making it easy to clean and perfect for the bathtub, shower or jacuzzi tub.
“Compared with a purely B2B exhibition, here you can come into contact with consumers,” says Svenja Schön, who is responsible for marketing and communication at Lelo, when speaking about the Venus.
The German manufacturer and worldwide market leader when it comes to erotic electronic stimulation, Mystim, was also able to present their new Cluster Buster at the Venus for the first time in front of an audience.
RS Dolls, on the other hand, presented the latest generation of lifelike love dolls. Those that don’t bother too much with the feel, but are more concerned with the look, were taken very good care of at the Virtual-Real-Pleasure (VR-P) stand: with the help of a pair of VR goggles, the users found themselves right in the middle of the action of an erotic film. The user was able to experience sex from the view of a man or a woman. It soon became quite clear that the line between virtual and real is constantly getting thinner.
Jacob Zimmerer, Managing Director of VR-P, even spoke of a revolution. “The technology spiral continues to turn and there is no end in sight,” he says. This is reason for everyone to give this new sexual experience a try, but because the technology behind these products is not affordable for all, the VR-P products are currently being targeted at erotic stores and sex shops. With VR solutions such as these, the sex shop owners could be overrun! The latest films, a strap-on from Carmen Riviera and food supplements for men rounded the whole selection at the VR-P stand.
Those into BDSM and those that have always wanted to try it really got their money’s worth in the Palais area of the exhibition. This is where the Kinky Area—a world of fetish—was located. Whether burlesque, hard BDSM, fetish or fashion—there were no boundaries for any kind of sexual preference.
For fans of the unusual, who wished to experience imaginative adventures at home, there were numerous international exhibitors offering an arousing selection of kinky products, from exclusive and unusual rubber and leather outfits to bondage accessories.
Furthermore the much sought after Venus Awards were presented in the Marshallhaus within the Berlin exhibition grounds on the evening of the first day of the event: the best of the best were determined in a number of different categories, all staged as part of a glamorous gala evening, hosted by Paula Rowe and tattoo artist Daniel Krause.
Awards presented included, among others, Best Female Performer, Best European Female Performer, Best Online VoD Platform, Best German Production and Best Manufacturer.
For more information on the Venus show, visit