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Doc Johnson’s ‘Pop Up Pleasure Machine’ Launches at Whitney Bell’s Immersive Art Exhibition

Written by Sara Carter. Posted in Press Releases

Doc20Johnson20x20Whitney20Bell20Launch20EventDoc Johnson teamed up with artist Whitney Bell to unveil its new traveling sex toy vending machine, the Pop Up Pleasure Machine, to a crowd of influencers at an immersive art exhibit in Los Angeles.

The exhibition, entitled, "I Didn't Ask for This: A Lifetime of Dick Pics, presented a serious message in a playful way at Friday night’s sold-out opening party at the  Think Tank Gallery in Downtown Los Angeles, and featured a host of Doc Johnson experiential areas throughout the multi-room gallery.

Crowds of guests lined up all night to get their pictures taken at Doc Johnson’s show-stopping 200-dildo photo booth environment, and Doc Johnson’s Pop Up Pleasure Machine, a technicolor sex toy vending machine decorated with playful print bananas and a #GOODVIBESONLY hashtag stamped on the side, stopped delighted attendees in their tracks.

Two DJs spun '90s tunes at a Doc Johnson-branded ‘American POP!’ DJ booth while attendees flooded the dance floor, and the VIP room was accented with bright American POP! dildos made even more dramatic thanks to the room’s glowing black light décor.
VIP attendees were gifted with swag bags featuring Doc Johnson’s BUZZ™ Liquid Vibrator, WonderLand White Wabbit Mini Massager, and various other treats.
“The Pop Up Pleasure Machine campaign is about making the Doc Johnson brand idea come to life,” said Doc Johnson COO/CCO Chad Braverman. "It’s a great platform for us to take certain topics or aspects that you wouldn’t necessarily expect from a sex toy brand or the sex toy category and engage with a broader audience. It’s part of our brand’s DNA to engage people and surprise them with new ideas and introductions, but as we move forward and consumers change, we need to win in a social environment. It’s about entertainment and creating content that gets people talking.”
Doc Johnson Marketing Executive Erica Braverman said, “At our first event for the Pop Up Pleasure Machine, we saw crowds of people lining up back to back all night, taking up multiple rooms at certain points, to take photos in front of our American POP! and Realistic Cock dildos. That definitely makes a statement about how far we’ve come in terms of shifting consumer attitudes towards sex toys, with younger people leading the charge, and this speaks towards our recent forays into more mainstream-oriented marketing. We were so, so thrilled with the early response to the Pop Up Pleasure Machine at the event, and can’t wait for more people to experience it in their own cities.”

The Pop Up Pleasure Machine will continue its multi-city tour over the next few months with several surprise locations to be announced on Doc Johnson’s social media channels and via press releases.

For sales inquiries, contact your representative or email  This email address is being protected from spambots. You need JavaScript enabled to view it. . Press inquiries should be directed to  This email address is being protected from spambots. You need JavaScript enabled to view it. . Additional marketing materials can be found at our online resource center, B2BDocJohnson.com.

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PORNHUB: THE OFFICIAL SEX TOY COLLECTION… NOW AVAILABLE AT EROPARTNER DISTRIBUTION

Written by Sara Carter. Posted in Press Releases

PornHubThe number one recognized and largest porn website
worldwide has released their own official sex toy collection.
The Pornhub website attracts 80 million daily visits, with an average visit duration of 10
minutes per visitor. The website is the 22 nd largest website in the whole world, and has 22,4
million registered Pornhub users.
Because fantasy is even better when turned into reality, Pornhub has developed a range of
high quality sex toys to deliver outstanding sexual experiences. The collection includes toys
and bondage for men, women and couples. Get ready to experience sex toys packed with
advanced technology and ways to play that will blow your mind.
We are pleased and excited to have this collection in our assortment. With over 80 million
visitors a day, these products are a must have for every retailer" says Mischa Heins, sales
manager at Eropartner Distribution.
Ray Hayes VP of Trade Sales says: “We are absolutely delighted to be partnering and
working with Eropartner bringing the Pornhub range of toys to the marketplace”
Pornhub is now available at Eropartner Distribution www.eropartner.com

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eroFame 2017: Valuable Awards for ORION Wholesale

Written by Sara Carter. Posted in Press Releases

OrionORION Wholesale has had three successful trade fair days and won valuable awards
at the eroFame 2017 – the international B2B trade fair for the erotic market. The
trade fair took place on the trade fair grounds in Hanover from 11 th –13 th October
2017.
Once again, ORION Wholesale received the sought-after ean Erotix Awards for the
“Wholesale Company of the Year” and the “Best Overall Collection” at this year´s
eroFame in Hanover. The Flensburg company also received the SIGN Award again
for the “Best German Wholesaler 2017”. ORION Wholesale, with its friendly and
competent team, has been a fair international and national trade partner for over 30
years – with high availability, speed, promotional packaging, neutral promotional
material and a quality tested assortment with market-leading labels and innovative
products.
The Flensburg erotic specialist presented lots of new and innovative products at the
ORION stand in Hanover. Among these products were the new biofeedback sex toys
from Joymatic that can be controlled by squeezing and the sensational SUCK-O- MAT
with its innovative “SUCK-O- MAT® Hands Free Masturbation Technology”. The
SUCK-O- MAT is a male toy par excellence that has been developed by the product
managers at ORION and a German inventor.
Other highlights were the “Power Vibes” with their strong vibrations, the realistic
“Medical Silicone Dildos”, the fun sex toys from Sweet Smile and the lifestyle
wellness trends from Javida. However, the new lingerie lines from trendy labels like
Close2you, Abierta Fina, Cottelli Collection and Red Corner, and the fetish brands
like Bad Kitty, Black Level, LateX and Zado were also very popular. The new “Plus
Size” collection for women, which offers outfits up to 4XL, was also in demand and
the “Bondage” collection from Cottelli Collection with fancy lacing and functions also
had great surprises as well.
Further information can be found here: http://www.orion-wholesale.com

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Spotlight on pjur SPA: eroFame 2017

Written by Sara Carter. Posted in Press Releases

eroFame 2017This year, pjur's bright trademark yellow wasn't the only color
dominating the company’s stand. A new hue was also on show: The rich turquoise blue of its new pjur SPA
ScenTouch range. In addition to showcasing the new products, pjur put the spotlight firmly on its safety
campaign. The company also won three awards: An EAN Erotix Award in the "Best New Product Line - Body Care" category for its new product range, an award in the "Customer’s Safety" category and, once again, a SIGN Award as the "Best Lubricant Company of the Year". In short, this year's eroFame was
another resounding success for pjur.
pjur has taken a completely new approach with the new pjur SPA ScenTouch range: massage lotions that
allow the skin to breathe. It’s no wonder that so many visitors to eroFame came to take a closer look. After
all, the five new products Cherry Dream, Strawberry Summer, Vanilla Seduction, Melon Breeze and the
non-perfumed option pjur SPA ScenTouch Neutral Way are real innovations: These massage lotions do not
contain any oil, silicone, fat or water and so they do not leave behind a greasy film on the skin. Many
visitors were able to try this out for themselves with a relaxing massage at the pjur stand. The pjur bar
provided further opportunity to kick back and relax this year, serving slush drinks in addition to the usual
espressos.
The new products are a real innovation unlike any other product on the market to date. They do not leave
a greasy film on the skin, make the skin feel soft and allow it to breathe. Furthermore, our products do not
leave stains on clothes and other textiles. Everyone who tested these lotions with a massage at the pjur
stand was impressed and we received positive feedback across the board; explains Alexander Giebel,
CEO and founder of the pjur group.
In addition to the new products, pjur also highlighted its safety campaign, which has been running for
several weeks now. pjur is aware that many retailers do not know if the manufacturers of the products they
sell prioritise product safety, quality management and seals of approval. In the future, pjur wants dealers to
be much more aware of these issues. Outstanding product quality has always been a top priority for pjur.
This topic generated a lot of interest and pjur was able to raise awareness of it even more at eroFame.
As every year, pjur had a number of surprises in store for visitors, giving them the chance to win an iPad
and a pjur SPA bath robe on the first and second days of the trade fair. The lucky winners Elisa Ganazzin
from La Valigia Rossa and Alexandro Feynerol from Svakom were delighted with their prizes. In addition,

pjur distributed cooling masks at the Oktoberfest. One of those who send in a photo with the cooling mask
could win €500.
As in previous years, the entire sales team from the pjur group as well as parts of the marketing department
and Alexander Giebel, CEO and founder of the pjur group, were at the fair. “The turquoise color and new
products drew lots of visitors to our stand. Everyone was really impressed with our set-up and, of course,
our new massage lotions. The three awards we received from SIGN and ean show, once again, that our
hard work is paying off,” concludes Alexander Giebel.
Find out more about pjur at www.pjurgroupusa.com.

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Justin Sayne Leather’s Insanity Male Performance Brand Gains Solid Financial and Operational Partners

Written by Sara Carter. Posted in Press Releases

JustinSayneThe Insanity brand of male performance supplements from Justin Sayne Leather has picked up new financial and operational partners, setting the stage for growth in the mainstream market.

Two mainstream investment and incubator corporations Capital Consulting and Prime Vector, L.L.C have signed on to invest in Insanity’s growth. Capital Consulting Inc. is a Florida-based company that’s been in business for more than 18 years. While most of Capital Consulting Inc.’s investments have funded fast-growing publically traded companies, Capital Consulting Inc. CEO Mark Schaftlein says he sees great potential in the Insanity brand.

Insanity also has garnered the support of Prime Vector, a boutique incubator investment firm led by Barry Henthorn that also primarily invests in emerging publicly traded companies. Henthorn, an American inventor/developer and pioneer of technologies as well as an accomplished businessman who was named the “Most Innovative Public Company Leader” to watch in 2015 in Forbes Magazine.

Henthorn introduced Schaftlein to Justin Sayne and his Arizona-based multifaceted company, which also manufactures leather gear for the adult and music industries.

Prime Vectors’ Barry Henthorn stated: “Having known Justin for two decades I have always been impressed by his determination and acumen for getting things done. Now that Insanity has the financial backing and additional industry experience in place, I believe it will be able to grow exponentially.”

Capital Consulting CEO Mark Shaftlein remarked:“We formed a partnership based on Justin’s longtime friendship with Barry who I have known for several years. We took a look at his operation in Arizona and we got to know more about Justin’s excellent work ethic. He really knows what he’s doing and with our help, some capital, and Barry’s role in marketing, Justin’s business is slated to grow for an extended period of time. Unlike pharmaceutical companies, all-natural products have huge potential among different age groups. Millennials currently present the biggest opportunity and will continue to in the next few years.

Insanity is a low-risk, high-reward investment that is poised for rapid growth by expanding distribution channels and through online sales. “

Justin Sayne shares similar views regarding Insanity’s potential for expanding its reach.

“We intend to focus on specific crossover markets as well,including marketing to women who would buy for their men,” he said. “JSL has had a tradition of looking to the mainstream during expansions and new projects. This deal brings two heavy hitters to the table. Barry Henthorn and Mark Schaftlein combined have more than 60 years of corporate experience. We are proud to have such talent on board, and excited to move forward with our Insanity operation.”

For more information, visit JustinSayneLeather.com, or email This email address is being protected from spambots. You need JavaScript enabled to view it.

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DG BRANDS LAUNCHES INNOVATIVE NEW RETAIL POLICIES

Written by Sara Carter. Posted in Press Releases

DreamGirlsIn an innovative and unprecedented brand protection initiative that addresses recent, rampant online price erosion impacting retailer profits, DG Brands, a leading manufacturer and marketer of women's fashion-forward lingerie, costumes and sportswear  have announced the implementation of a new Minimum Advertised Pricing (MAP) Policy and Authorized Retailer Program.

“We recognize that our high-quality dealers invest time and resources to deliver an extraordinary customer experience through knowledgeable staff and compelling merchandising. To support our resellers’ efforts, DG BRANDS is establishing policies that allow resellers to earn the profits necessary to maintain the high level of customer excellence people have come to expect from DG Brands dealers.

To protect the investment of our customers and the reputation of our family of brands, we have unilaterally adopted several policies aimed at nurturing growth with our retail partners while abandoning those who wish to erode pricing and consumer confidence in our products,” said Christopher Scharff, President and CEO of DG Brands.

The new Minimum Advertised Price Policy (MAP) and Authorized Reseller Program - which will go into effect in 2018 - were designed to promote retailer success by stabilizing online pricing, controlling the distribution/ access to DG Brands products and maintaining a consistent DG Brands experience across all sales channels.

“DG Brands understands more than anyone how the industry and retail environment as a whole have evolved over the last decade. Brands must take complete ownership of their presence in the online channel to restore integrity in merchandising, pricing and consumer confidence. DG Brands is ahead of the curve when it comes to online channel management,” said Alex Brandstetter, Senior Consultant with Marketplace Ignition, the firm hired to help drive the initiative.


What sets DG Brands apart from its competitors has always been quality, consistency and innovative business initiatives. In addition to controlling pricing and market distribution, DG Brands aims to elevate their online brand presence through new digital merchandising across all major marketplaces and e-tailers. DG Brands products and our customers are worth protecting, and advertising/merchandising these products properly will only further enhance the demand for Dreamgirl®, Dreamguy®, Alexa®  and High Demand™ products.

For more details about these policies, please contact your sales representative or the DG Brands Customer Service team.

 

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CalExotics Celebrates Breast Cancer Awareness Month with Inspire

Written by Sara Carter. Posted in Press Releases

calExoticsPRCalExotics is celebrating Breast Cancer Awareness Month with Inspire. Inspire is a collection of sexual health and wellness products aimed at helping improve the lives of women with a portion of the proceeds benefiting Living Beyond Breast Cancer (LBBC.) During October, CalExotics will be doubling their donations to support this breast cancer charity further.

CalExotics and LBBC have been in partnership for over ten years. The partnership began with the sale of the Papillon massager, which the company donated a portion of the proceeds to the nonprofit organization. In 2016, the company expanded that partnership with the creation of the Inspire line. Since its inception, Inspire has grown to include 13 individual items including Kegel exercisers, dilator sets, massagers and more.

“October is a time for women to come together and bring awareness to this incredible cause. We are excited to offer the Inspire line in partnership with LBBC, and we hope our donations during this time help make an even bigger impact on the LBBC community,” says Susan Colvin, Founder, and CEO of CalExotics.

Earlier this year, CalExotics was honored by LBBC with the Paula A. Seidman Award for volunteer service. It recognizes the volunteer efforts of both individuals and organizations who have contributed time, energy and passion to LBBC.

In a personalized letter to the company, Jean A. Sachs, CEO of LBBC, says, “We rely on our volunteers to be ambassadors in their community, we could not do this without your dedicated volunteer efforts. Because of you, we are able to reach more people across the county and provide them with support and education throughout their breast cancer journey.”

Colvin adds, “We couldn’t be more humbled to receive this award. LBBC does so much for individuals around the world; we are just grateful to work with them.”

To join in the celebration, contact CalExotics or your favorite distributor to place your orders for Inspire today. You can also visit calexotics.com for more information, and to download product information, images, videos and more.

 
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The EROFAME 2017 trade show has been the biggest success ever for SHOTS!

Written by Sara Carter. Posted in Press Releases

ShotsThe well-acknowledged company from the Netherlands introduced a total of 4 new and exciting brands at this year's fair:

ELECTROSHOCK, SLT (Self Lubrification Technology), MANCAGE and PUMPED.

Apart from that, SHOTS offered hundreds of new products from their existing lines, like: GC, OUCH, JILL, SIMPLICITY, SHOTS TOYS, GOODFELLAS and SONO!

A number of these brands were so successful, causing the first production rounds to be already sold out at the show!

The big attention and enthusiastic reactions from clients around the world established again the fact that the company is on the right track to even greater things!

To confirm this, both SIGN and EAN granted SHOTS the award BEST COMPANY OF THE YEAR, for the 7th time in a row!!

Making the party complete, the brand JILL was given the MOST INNOVATIVE PRODUCT LINE OF THE YEAR award!

To cap it all, Oscar Heijnen was granted the SIGN, LIFETIME ACHIEVEMENT AWARD, making him (according to our information) the youngest entrepreneur ever

to receive this prize.

SHOTS likes to thank everyone for the overwhelming attention and plentiful compliments! All of this gives us an enormous boost to keep on developing more beautiful products and conquer the market even further!

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Doc Johnson Reports Successful Showing at eroFame 2017, Takes Home Four Awards

Written by Sara Carter. Posted in Press Releases

Doc20Johnson20eroFame202017Doc Johnson is proud to report a successful showing at the 2017 eroFame show in Hannover, Germany which took place on October 11-13.

At this year’s event, Doc Johnson showed its commitment to keeping its core brands relevant with new twists on classic favorites, as well as unique product designs specially designed to delight shoppers of all experience levels. The manufacturer debuted a host of new products to the international market, including several exciting additions to the Kink by Doc Johnson and Main Squeeze collections. In addition, one of Doc Johnson’s new standalone products on display was their Automatic Pussy Pump—a vibrating, sensitizing vaginal stimulator that ergonomically hugs body contours for a strong seal and an ultra-comfortable fit, with a transparent design to give a clear view of the action. Visitors fell in love with the Auto Pussy Pump, also available in red-and-black Kink branding within the Kink by Doc Johnson line, for its user-friendly design and functionality.

Kristen Denton, Doc Johnson Account Manager, said, “We pulled out all the stops this year with an amazing booth highlighting our exciting new product additions, as well as some spectacular merchandising to show our customers the possibilities of how our different collections can look in their stores. As far as new products go, we have a lot of big winners this year-- everyone loved our exciting additions to the Kink by Doc Johnson and Main Squeeze lines-- and our two new Automatic Pussy Pumps, as well as the Kink by Doc Johnson Swell Auto Nipple Suckers, were particular standouts. A huge thank you to our customers, retail partners and the eroFame organizers for another great show!”

Doc Johnson’s eroFame success was further solidified with four new awards from German B2B magazines SIGN and EAN, including:
SIGN Magazine: Best Manufacturer 2017 - Doc Johnson
SIGN Magazine: Best Fetish Range 2017 - Kink by Doc Johnson
EAN Erotix Award: Best Sales Team - Doc Johnson
EAN Erotix Award: Fetish Brand of the year - KINK by Doc Johnson

Doc Johnson VP of Sales and Marketing, Scott Watkins said, “The recently concluded eroFame show was an overwhelming success for Doc Johnson. Being recognized for the work we do is always very rewarding, and on behalf of Doc Johnson I’d like to give a huge thank you to all of our partners, supporters, and friends in the industry who have helped us grow. Without you, we would not be where we are today.”

Kerin DeFrancis, Doc Johnson Director of Sales, said, “We strive to make an impact on every segment we touch in the pleasure products industry. Knowing that our retail and distributor partners have many choices in this space, these types of awards only further validate the hard work our teams put in every single day. We will continue to work towards raising the bar on giving our customers excellent service year after year-- and we are truly grateful for this esteemed recognition.”

For sales inquiries, contact your representative or email  This email address is being protected from spambots. You need JavaScript enabled to view it. . Press inquiries should be directed to  This email address is being protected from spambots. You need JavaScript enabled to view it. . Additional marketing materials can be found at our online resource center, B2BDocJohnson.com.

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